The Church of England to Lure Back Worshippers with Chocolate?

“Churches are offering sweet temptation for returning worshippers, by giving out free chocolate in the hope it will lure them back into the pews”, a recent news briefing from Ekklesia says.

Gifts for newcomers on ‘Back to Church Sunday’ include a ‘goody bag’ with brochures featuring different aspects of church life – and a free bar of Traidcraft fair trade chocolate. Peter Collins, Traidcraft’s head of church relations said: “…it’s a gift that makes a difference for good.”

As long as the chocolates are not in the shape of the Pope, or in 12 packs of the apostles, I think this is a great idea. (You remember what we use to do to gummy bears or perhaps gingerbread men? Yeah, not such a good position for religious icons)

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